{"title":"Atlanta Braves","description":"","products":[{"product_id":"newera-256","title":"NEW ERA Atlanta Braves 40th Anniversary 59FIFTY","description":"\u003cp\u003e 59FIFTY cap, a style representing New Era\u003c\/p\u003e\n\n\n\u003cp\u003e New Era's classic baseball cap is an icon of sports and street culture, and is attracting attention for its return to the origins of street style.\u003c\/p\u003e\n\n\n\u003cp\u003e New Era [New Era]\u003c\/p\u003e\n\n\n\u003cp\u003e Manufacturer of the only official cap for American Major League Baseball, and one of the world's largest streetwear headwear and apparel brands.\u003c\/p\u003e\n\n\n\u003cp\u003e brand history\u003c\/p\u003e\n\n\n \u003cp\u003eIn 1920, Erhard Cook founded the E. Cook Cap Company. The only funds available at the time were $500 borrowed from his sister Rose and $500 borrowed from Joe Amelien, a colleague at John Miller Cap Co., where Erhard worked before founding the company. 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The official professional cap collection ``Diamond Collection'' has been renamed ``Authentic Collection,'' and the logo of the batter's silhouette, which is still used today, will be placed on the back of the cap. Additionally, only official product suppliers were allowed to use the Authentic Collection name. In 1993, the company acquired exclusive rights to manufacture on-field caps for all MLB teams. It later became the league's official supplier. Offices were subsequently opened in the UK, Japan and Austria. 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The official professional cap collection ``Diamond Collection'' has been renamed ``Authentic Collection,'' and the logo of the batter's silhouette, which is still used today, will be placed on the back of the cap. Additionally, only official product suppliers were allowed to use the Authentic Collection name. In 1993, the company acquired exclusive rights to manufacture on-field caps for all MLB teams. It later became the league's official supplier. Offices were subsequently opened in the UK, Japan and Austria. 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The official professional cap collection ``Diamond Collection'' has been renamed ``Authentic Collection,'' and the logo of the batter's silhouette, which is still used today, will be placed on the back of the cap. Additionally, only official product suppliers were allowed to use the Authentic Collection name. In 1993, the company acquired exclusive rights to manufacture on-field caps for all MLB teams. It later became the league's official supplier. Offices were subsequently opened in the UK, Japan and Austria. 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The official professional cap collection ``Diamond Collection'' has been renamed ``Authentic Collection,'' and the logo of the batter's silhouette, which is still used today, will be placed on the back of the cap. Additionally, only official product suppliers were allowed to use the Authentic Collection name. In 1993, the company acquired exclusive rights to manufacture on-field caps for all MLB teams. It later became the league's official supplier. Offices were subsequently opened in the UK, Japan and Austria. 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The official professional cap collection ``Diamond Collection'' has been renamed ``Authentic Collection,'' and the logo of the batter's silhouette, which is still used today, will be placed on the back of the cap. Additionally, only official product suppliers were allowed to use the Authentic Collection name. In 1993, the company acquired exclusive rights to manufacture on-field caps for all MLB teams. It later became the league's official supplier. Offices were subsequently opened in the UK, Japan and Austria. 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New Era produced a plain cap as the base, onto which other sporting goods manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1950, the company became the only hat manufacturer to supply products to major sports, producing products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and business was steadily expanding. In 1978, the company placed an advertisement in a newspaper saying that for $12.99 you could get the same cap as a professional player, and it received a huge response. In the late 1980s, it became popular among baseball fans to wear the same caps as professional players. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps to several companies. The official professional cap collection ``Diamond Collection'' has been renamed ``Authentic Collection,'' and the logo of the batter's silhouette, which is still used today, will be placed on the back of the cap. Additionally, only official product suppliers were allowed to use the Authentic Collection name. In 1993, the company acquired exclusive rights to manufacture on-field caps for all MLB teams. It later became the league's official supplier. Offices were subsequently opened in the UK, Japan and Austria. Currently, it has grown into one of the world's largest headwear and apparel brands and is widely known in the street fashion world.\u003c\/p\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"- \/ 7","offer_id":40350926897236,"sku":"40091423120599643","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"- \/ 7 1\/8","offer_id":40350926930004,"sku":"40091423120599644","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"- \/ 7 1\/4","offer_id":40350926962772,"sku":"40091423120599645","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"- \/ 7 3\/8","offer_id":40350926995540,"sku":"40091423120599646","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"- \/ 7 1\/2","offer_id":40350927028308,"sku":"40091423120599647","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"- \/ 7 5\/8","offer_id":40350927061076,"sku":"40091423120599648","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"- \/ 7 3\/4","offer_id":40350927093844,"sku":"40091423120599649","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"- \/ 7 7\/8","offer_id":40350927126612,"sku":"40091423120599650","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"- \/ 8","offer_id":40350927159380,"sku":"40091423120599651","price":10780.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/400914231205_1.jpg?v=1705219054"},{"product_id":"400914231274","title":"NEW ERA Atlanta Braves - 59FIFTY ALL STAR YEARS 1972 NAVY\/WHITE","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e 59FIFTY cap, a style representing New Era\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e New Era's classic baseball cap is an icon of sports and street culture, and is attracting attention for its return to the origins of street style.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e New Era [New Era]\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Manufacturer of the only official cap for American Major League Baseball, and one of the world's largest streetwear headwear and apparel brands.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e brand history\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1920, Erhard Cook founded the E. Cook Cap Company. The only funds available at the time were $500 borrowed from his sister Rose and $500 borrowed from Joe Amelien, a colleague at John Miller Cap Co., where Erhard worked before founding the company. Amelien later became the first employee of the E. Cook Capp Company. The business started 14 years ago, including Rose, and Erhard and Rose's sons also started working when they were in high school. In 1922, the company name was changed to New Era Cap. This was a time when the concept of ready-to-wear was becoming popular, and the company manufactured men's casual caps and uniform caps. In 1934, New Era produced its first professional baseball cap for the Cleveland Indians. In the 1940s, they were producing caps for various teams. New Era produced a plain cap as the base, onto which other sporting goods manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1950, the company became the only hat manufacturer to supply products to major sports, producing products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and business was steadily expanding. In 1978, the company placed an advertisement in a newspaper saying that for $12.99 you could get the same cap as a professional player, and it received a huge response. In the late 1980s, it became popular among baseball fans to wear the same caps as professional players. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps to several companies. The official professional cap collection ``Diamond Collection'' has been renamed ``Authentic Collection,'' and the logo of the batter's silhouette, which is still used today, will be placed on the back of the cap. Additionally, only official product suppliers were allowed to use the Authentic Collection name. In 1993, the company acquired exclusive rights to manufacture on-field caps for all MLB teams. It later became the league's official supplier. Offices were subsequently opened in the UK, Japan and Austria. Currently, it has grown into one of the world's largest headwear and apparel brands and is widely known in the street fashion world.\u003c\/p\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"navy \/ 7","offer_id":40354070986836,"sku":"4009142312740443","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 1\/8","offer_id":40354071019604,"sku":"4009142312740444","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 1\/4","offer_id":40354071052372,"sku":"4009142312740445","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 3\/8","offer_id":40354071085140,"sku":"4009142312740446","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 1\/2","offer_id":40354071117908,"sku":"4009142312740447","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 5\/8","offer_id":40354071150676,"sku":"4009142312740448","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 3\/4","offer_id":40354071183444,"sku":"4009142312740449","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 7\/8","offer_id":40354071216212,"sku":"4009142312740450","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 8","offer_id":40354071248980,"sku":"4009142312740451","price":10780.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/400914231274_1.jpg?v=1705295368"},{"product_id":"300914240522","title":"NEW ERA Atlanta Braves - 59FIFTY DAY Memorial Collection HGR JP [14334704]","description":"\u003cp\u003e \u003cspan style=\"font-size: 0.875rem;\"\u003eThe 59FIFTY cap is New Era's signature style.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e An icon of sports and street culture, New Era's classic baseball cap is attracting attention for returning to the roots of street style.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e New Era\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e It is the only official cap manufacturer for Major League Baseball in the United States and one of the world's largest street headwear and apparel brands.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Brand History\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1920, E. Cook founded E. Cook Cap Company. The only capital at the time was $500 borrowed from his sister Rose and $500 borrowed from Joe Amerien, a colleague of E. Cook at John Miller Cap Company, where E. Cook had worked before founding the company. Amerien later became E. Cook Cap Company's first employee. The company was in business for 14 years, including Rose, and E. Cook and Rose's sons also started working there when they were in high school. In 1922, the company changed its name to New Era Cap Company. It was a time when the concept of ready-to-wear clothing was starting to become popular, and the company manufactured men's casual caps and uniform caps. In 1934, New Era produced its first professional baseball cap for the Cleveland Indians. In the 1940s, the company produced caps for various teams. New Era produced a basic plain cap, on which other sports equipment manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1950, New Era was the only hat manufacturer supplying products to major sports teams, and produced products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and the business expanded steadily. In 1978, New Era placed an advertisement in a news newspaper saying that customers could get the same caps as professional players for $12.99, which caused a great response. In the late 1980s, wearing the same caps as professional players became popular among baseball fans. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps, as stipulated by several companies. The official professional cap collection, the Diamond Collection, was renamed the Authentic Collection, and the batter silhouette logo, which is still used today, was placed on the back of the cap. The name Authentic Collection was also only allowed to be used by suppliers of official equipment. In 1993, New Era obtained the exclusive right to manufacture on-field caps for all MLB teams. They later became the official supplier of the league. They then opened offices in the UK, Japan and Austria. Today, they have grown into one of the world's largest headwear and apparel brands, and are widely known in the street fashion world.\u003c\/p\u003e\n\n\u003c!----\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"heather gray \/ 7","offer_id":40921596035156,"sku":"3009142405220543","price":6402.0,"currency_code":"JPY","in_stock":false},{"title":"heather gray \/ 7 1\/8","offer_id":40921596067924,"sku":"3009142405220544","price":6402.0,"currency_code":"JPY","in_stock":false},{"title":"heather gray \/ 7 1\/4","offer_id":40921596100692,"sku":"3009142405220545","price":6402.0,"currency_code":"JPY","in_stock":false},{"title":"heather gray \/ 7 3\/8","offer_id":40921596133460,"sku":"3009142405220546","price":6402.0,"currency_code":"JPY","in_stock":false},{"title":"heather gray \/ 7 1\/2","offer_id":40921596166228,"sku":"3009142405220547","price":6402.0,"currency_code":"JPY","in_stock":false},{"title":"heather gray \/ 7 5\/8","offer_id":40921596231764,"sku":"3009142405220548","price":6402.0,"currency_code":"JPY","in_stock":false},{"title":"heather gray \/ 7 3\/4","offer_id":40921596264532,"sku":"3009142405220549","price":6402.0,"currency_code":"JPY","in_stock":false},{"title":"heather gray \/ 7 7\/8","offer_id":40921596297300,"sku":"3009142405220550","price":6402.0,"currency_code":"JPY","in_stock":false},{"title":"heather gray \/ 8","offer_id":40921596330068,"sku":"3009142405220551","price":6402.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/60571881_59FIFTY_5950DAY595021803_ATLBRACO_HGR_3QL.jpg?v=1752396203"},{"product_id":"300914240539","title":"NEW ERA Atlanta Braves - 9TWENTY ATLBRA KHA BAND NVY [14109820]","description":"\u003cp\u003e This collection features a khaki sweatband that makes sweat stains and foundation marks less noticeable.\u003c\/p\u003e\n\n\u003cp\u003e 9TWENTY is characterized by its soft fit.\u003c\/p\u003e\n\n\u003cp\u003e Adjustable design allows for size adjustments.\u003c\/p\u003e\n\n\u003cp\u003e New Era\u003c\/p\u003e\n\n\u003cp\u003e It is the only official cap manufacturer for Major League Baseball in the United States and one of the world's largest street headwear and apparel brands.\u003c\/p\u003e\n\n\u003cp\u003e Brand History\u003c\/p\u003e\n\n \u003cp\u003eIn 1920, E. Cook founded E. Cook Cap Company. The only capital at the time was $500 borrowed from his sister Rose and $500 borrowed from Joe Amerien, a colleague of E. Cook at John Miller Cap Company, where E. Cook had worked before founding the company. Amerien later became E. Cook Cap Company's first employee. The company was in business for 14 years, including Rose, and E. Cook and Rose's sons also started working there when they were in high school. In 1922, the company changed its name to New Era Cap Company. It was a time when the concept of ready-to-wear clothing was starting to become popular, and the company manufactured men's casual caps and uniform caps. In 1934, New Era produced its first professional baseball cap for the Cleveland Indians. In the 1940s, the company produced caps for various teams. New Era produced a basic plain cap, on which other sports equipment manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp\u003eIn 1950, New Era was the only hat manufacturer supplying products to major sports teams, and produced products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and the business expanded steadily. In 1978, New Era placed an advertisement in a news newspaper saying that customers could get the same caps as professional players for $12.99, which caused a great response. In the late 1980s, wearing the same caps as professional players became popular among baseball fans. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps, as stipulated by several companies. The official professional cap collection, the Diamond Collection, was renamed the Authentic Collection, and the batter silhouette logo, which is still used today, was placed on the back of the cap. The name Authentic Collection was also only allowed to be used by suppliers of official equipment. In 1993, New Era obtained the exclusive right to manufacture on-field caps for all MLB teams. They later became the official supplier of the league. They then opened offices in the UK, Japan and Austria. Today, they have grown into one of the world's largest headwear and apparel brands, and are widely known in the street fashion world.\u003c\/p\u003e\n\n\u003c!----\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"navy \/ ONE SIZE","offer_id":41143323131988,"sku":"3009142405390401","price":4400.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/9twenty-khaki-sweat-band-14109820-osfm-new-era-956719_480x_2x.progressive_f353ffbf-68c6-4e05-86cd-8b0129db5259.jpg?v=1751776110"},{"product_id":"300914240713","title":"NEW ERA Atlanta Braves - 59FIFTY PC S\u0026amp;S DROY NVY [14109868]","description":"\u003cp data-mce-fragment=\"1\"\u003e \u003cspan\u003eMLB color custom collection sampling the American symbol, the Stars and Stripes\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e The 59FIFTY cap is New Era's signature style.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e An icon of sports and street culture, New Era's classic baseball cap is attracting attention for returning to the roots of street style.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e New Era\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e It is the only official cap manufacturer for Major League Baseball in the United States and one of the world's largest street headwear and apparel brands.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Brand History\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1920, E. Cook founded E. Cook Cap Company. The only capital at the time was $500 borrowed from his sister Rose and $500 borrowed from Joe Amerien, a colleague of E. Cook at John Miller Cap Company, where E. Cook had worked before founding the company. Amerien later became E. Cook Cap Company's first employee. The company was in business for 14 years, including Rose, and E. Cook and Rose's sons also started working there when they were in high school. In 1922, the company changed its name to New Era Cap Company. It was a time when the concept of ready-to-wear clothing was starting to become popular, and the company manufactured men's casual caps and uniform caps. In 1934, New Era produced its first professional baseball cap for the Cleveland Indians. In the 1940s, the company produced caps for various teams. New Era produced a basic plain cap, on which other sports equipment manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1950, New Era was the only hat manufacturer supplying products to major sports teams, producing products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and the business expanded steadily. In 1978, New Era placed an advertisement in a news newspaper saying that customers could get the same caps as professional players for $12.99, which caused a great response. In the late 1980s, wearing the same caps as professional players became popular among baseball fans. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps, as stipulated by several companies. The official professional cap collection, the Diamond Collection, was renamed the Authentic Collection, and the logo with the silhouette of a batter, which is still used today, was placed on the back of the cap. The name Authentic Collection was also allowed to be used only by suppliers of official equipment. In 1993, New Era obtained the exclusive right to manufacture on-field caps for all MLB teams. They then became the official supplier of the league. They then opened offices in the UK, Japan and Austria. Today, they have grown into one of the world's largest headwear and apparel brands, and are widely known in the street fashion world.\u003c\/p\u003e\n\n\u003c!----\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"navy \/ 7","offer_id":41422230945876,"sku":"3009142407130443","price":6600.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 1\/8","offer_id":41422230978644,"sku":"3009142407130444","price":6600.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 1\/4","offer_id":41422231011412,"sku":"3009142407130445","price":6600.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 3\/8","offer_id":41422231044180,"sku":"3009142407130446","price":6600.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 1\/2","offer_id":41422231076948,"sku":"3009142407130447","price":6600.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 5\/8","offer_id":41422231109716,"sku":"3009142407130448","price":6600.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 3\/4","offer_id":41422231142484,"sku":"3009142407130449","price":6600.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 7 7\/8","offer_id":41422231175252,"sku":"3009142407130450","price":6600.0,"currency_code":"JPY","in_stock":false},{"title":"navy \/ 8","offer_id":41422231208020,"sku":"3009142407130451","price":6600.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/14109868_1.webp?v=1751775820"},{"product_id":"400914240639","title":"NEW ERA × FELT Atlanta Braves - 9FIFTY LP SNAPBACK VINTAGE WHITE","description":"\u003cp\u003e New Era x MLB x FELT 9FIFTY collection.\u003c\/p\u003e\n\n\u003cp\u003e It has the same shape as the 59FIFTY, but is adjustable so you can adjust the size.\u003c\/p\u003e\n\n\u003cp\u003e An icon of sports and street culture, New Era's classic baseball cap is attracting attention for returning to the roots of street style.\u003c\/p\u003e\n\n\u003cp\u003e New Era\u003c\/p\u003e\n\n\u003cp\u003e It is the only official cap manufacturer for Major League Baseball in the United States and one of the world's largest street headwear and apparel brands.\u003c\/p\u003e\n\n\u003cp\u003e Brand History\u003c\/p\u003e\n\n \u003cp\u003eIn 1920, Erhard Cook founded E. Cook Cap Company. At the time, the only capital was $500 borrowed from his sister Rose and $500 borrowed from Joe Amerien, a colleague of Erhard Cook at John Miller Cap Company, where he had worked before founding the company. Amerien later became the first employee of E. Cook Cap Company. The company was in business for 14 years, including Rose, and Erhard and Rose's sons also started working there when they were in high school. In 1922, the company changed its name to New Era Cap Company. It was a time when the concept of ready-to-wear clothing was starting to become popular, and the company manufactured men's casual caps and uniform caps. In 1934, New Era produced its first professional baseball cap for the Cleveland Indians. In the 1940s, the company produced caps for various teams. New Era produced a basic plain cap, on which other sports equipment manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp\u003eIn 1950, New Era was the only hat manufacturer supplying products to major sports teams, producing products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and the business expanded steadily. In 1978, New Era placed an advertisement in a news newspaper saying that customers could get the same caps as professional players for $12.99, which caused a great response. In the late 1980s, wearing the same caps as professional players became popular among baseball fans. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps, as stipulated by several companies. The official professional cap collection, the Diamond Collection, was renamed the Authentic Collection, and the batter silhouette logo, which is still used today, was placed on the back of the cap. The name Authentic Collection was also only allowed to be used by suppliers of official equipment. In 1993, New Era obtained the exclusive right to manufacture on-field caps for all MLB teams. They later became the official supplier of the league. They then opened offices in the UK, Japan and Austria. Today, they have grown into one of the world's largest headwear and apparel brands, and are widely known in the street fashion world.\u003c\/p\u003e\n\n\u003cp\u003e\u003c!----\u003e\u003c!----\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003c!----\u003e\u003c!----\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"white \/ ONE SIZE","offer_id":41437439492180,"sku":"4009142406390101","price":8250.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/at2.jpg?v=1751775680"},{"product_id":"300914240227","title":"NEW ERA Atlanta Braves - 9FIFTY CHROME\/NAVY [70827102]","description":"\u003cp\u003e A collection made specially for NEW ERA by HOME GAME TOKYO\u003c\/p\u003e\n\n\u003cp\u003e\u003cbr\u003e New Era\u003c\/p\u003e\n\n\u003cp\u003e It is the only official cap manufacturer for Major League Baseball in the United States and one of the world's largest street headwear and apparel brands.\u003c\/p\u003e\n\n\u003cp\u003e Brand History\u003c\/p\u003e\n\n \u003cp\u003eIn 1920, E. Cook founded E. Cook Cap Company. The only capital at the time was $500 borrowed from his sister Rose and $500 borrowed from Joe Amerien, a colleague of E. Cook at John Miller Cap Company, where E. Cook had worked before founding the company. Amerien later became E. Cook Cap Company's first employee. The company was in business for 14 years, including Rose, and E. Cook and Rose's sons also started working there when they were in high school. In 1922, the company changed its name to New Era Cap Company. It was a time when the concept of ready-to-wear clothing was starting to become popular, and the company manufactured men's casual caps and uniform caps. In 1934, New Era produced its first professional baseball cap for the Cleveland Indians. In the 1940s, the company produced caps for various teams. New Era produced a basic plain cap, on which other sports equipment manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp\u003eIn 1950, New Era was the only hat manufacturer supplying products to major sports teams, and produced products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and the business expanded steadily. In 1978, New Era placed an advertisement in a news newspaper saying that customers could get the same caps as professional players for $12.99, which caused a great response. In the late 1980s, wearing the same caps as professional players became popular among baseball fans. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps, as stipulated by several companies. The official professional cap collection, the Diamond Collection, was renamed the Authentic Collection, and the batter silhouette logo, which is still used today, was placed on the back of the cap. The name Authentic Collection was also only allowed to be used by suppliers of official equipment. In 1993, New Era obtained the exclusive right to manufacture on-field caps for all MLB teams. They then became the official supplier of the league. They then opened offices in the UK, Japan and Austria. Today, they have grown into one of the world's largest headwear and apparel brands, and are widely known in the street fashion world.\u003c\/p\u003e\n\n\u003c!----\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"chrome \/ ONE SIZE","offer_id":41458918424660,"sku":"30091424022741101","price":4818.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/300914240227.jpg?v=1752046604"},{"product_id":"400914240813","title":"NEW ERA Atlanta Braves - 59FIFTY CO 1996 WS BLUE BLEED\/SKY BLUE [70855776]","description":"\u003cp data-mce-fragment=\"1\"\u003e \u003cspan\u003eHOMEGAME CUSTOM 59FIFTY\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e \u003cspan\u003eHOME GAME New York's special order for the New Era 59FIFTY collection\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e New Era\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e It is the only official cap manufacturer for Major League Baseball in the United States and one of the world's largest street headwear and apparel brands.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Brand History\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1920, E. Cook founded E. Cook Cap Company. The only capital at the time was $500 borrowed from his sister Rose and $500 borrowed from Joe Amerien, a colleague of E. Cook at John Miller Cap Company, where E. Cook had worked before founding the company. Amerien later became E. Cook Cap Company's first employee. The company was in business for 14 years, including Rose, and E. Cook and Rose's sons also started working there when they were in high school. In 1922, the company changed its name to New Era Cap Company. It was a time when the concept of ready-to-wear clothing was starting to become popular, and the company manufactured men's casual caps and uniform caps. In 1934, New Era produced its first professional baseball cap for the Cleveland Indians. In the 1940s, the company produced caps for various teams. New Era produced a basic plain cap, on which other sports equipment manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eIn 1950, New Era was the only hat manufacturer supplying products to major sports teams, and produced products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and the business expanded steadily. In 1978, New Era placed an advertisement in a news newspaper saying that customers could get the same caps as professional players for $12.99, which caused a great response. In the late 1980s, wearing the same caps as professional players became popular among baseball fans. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps, as stipulated by several companies. The official professional cap collection, the Diamond Collection, was renamed the Authentic Collection, and the batter silhouette logo, which is still used today, was placed on the back of the cap. The name Authentic Collection was also only allowed to be used by suppliers of official equipment. In 1993, New Era obtained the exclusive right to manufacture on-field caps for all MLB teams. They then became the official supplier of the league. They then opened offices in the UK, Japan and Austria. Today, they have grown into one of the world's largest headwear and apparel brands, and are widely known in the street fashion world.\u003c\/p\u003e\n\n\u003c!----\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"blue \/ 7","offer_id":41501382541396,"sku":"4009142408131543","price":6468.0,"currency_code":"JPY","in_stock":false},{"title":"blue \/ 7 1\/8","offer_id":41501382574164,"sku":"4009142408131544","price":6468.0,"currency_code":"JPY","in_stock":false},{"title":"blue \/ 7 1\/4","offer_id":41501382606932,"sku":"4009142408131545","price":6468.0,"currency_code":"JPY","in_stock":false},{"title":"blue \/ 7 3\/8","offer_id":41501382639700,"sku":"4009142408131546","price":6468.0,"currency_code":"JPY","in_stock":false},{"title":"blue \/ 7 1\/2","offer_id":41501382672468,"sku":"4009142408131547","price":6468.0,"currency_code":"JPY","in_stock":false},{"title":"blue \/ 7 5\/8","offer_id":41501382705236,"sku":"4009142408131548","price":6468.0,"currency_code":"JPY","in_stock":false},{"title":"blue \/ 7 3\/4","offer_id":41501382738004,"sku":"4009142408131549","price":6468.0,"currency_code":"JPY","in_stock":false},{"title":"blue \/ 7 7\/8","offer_id":41501382770772,"sku":"4009142408131550","price":6468.0,"currency_code":"JPY","in_stock":false},{"title":"blue \/ 8","offer_id":41501382803540,"sku":"4009142408131551","price":6468.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/DSC_0434.jpg?v=1751879598"},{"product_id":"400914240924","title":"NEW ERA - 59FIFTY Atlanta Braves 1999 WORLD SERIES BLACK\/DARK ROYAL","description":"\u003cp\u003e \"HOMEGAME CUSTOM 59FIFTY\u003c\/p\u003e\n\n\u003cp\u003e HOME GAME New York's special order for the New Era 59FIFTY collection\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e New Era\u003c\/p\u003e\n\n\u003cp\u003e It is the only official cap manufacturer for Major League Baseball in the United States and one of the world's largest street headwear and apparel brands.\u003c\/p\u003e\n\n\u003cp\u003e Brand History\u003c\/p\u003e\n\n \u003cp\u003eIn 1920, Erhard Cook founded E. Cook Cap Company. At the time, the only capital was $500 borrowed from his sister Rose and $500 borrowed from Joe Amerien, a colleague of Erhard's at John Miller Cap Company, where he had worked before founding the company. Amerien later became the first employee of E. Cook Cap Company. The company was in business for 14 years, including Rose, and Erhard and Rose's sons also started working there when they were in high school. In 1922, the company changed its name to New Era Cap Company. It was a time when the concept of ready-to-wear clothing was starting to become popular, and the company manufactured men's casual caps and uniform caps. In 1934, New Era produced its first professional baseball cap for the Cleveland Indians. In the 1940s, the company produced caps for various teams. New Era produced a basic plain cap, on which other sports equipment manufacturers sewed their own brand labels.\u003c\/p\u003e\n\n \u003cp\u003eIn 1950, New Era was the only hat manufacturer supplying products to major sports teams, producing products for the Brooklyn Dodgers, Cincinnati Reds, Cleveland Indians, and Detroit Tigers. In 1974, 20 of the 24 major league teams signed contracts with New Era, and the business expanded steadily. In 1978, New Era placed an advertisement in a news newspaper saying that customers could get the same caps as professional players for $12.99, which caused a great response. In the late 1980s, wearing the same caps as professional players became popular among baseball fans. In 1991, New Era was selected as the exclusive supplier of MLB on-field caps, as stipulated by several companies. The official professional cap collection, the Diamond Collection, was renamed the Authentic Collection, and the logo with the silhouette of a batter, which is still used today, was placed on the back of the cap. The name Authentic Collection was also allowed to be used only by suppliers of official equipment. In 1993, New Era obtained the exclusive right to manufacture on-field caps for all MLB teams. It then became the league's official supplier. Offices were then opened in the UK, Japan and Austria. Today, it has grown into one of the world's largest headwear and apparel brands, and is widely known in the street fashion world.\u003c\/p\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"black \/ 7","offer_id":41592290148436,"sku":"4009142409240343","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"black \/ 7 1\/8","offer_id":41592290181204,"sku":"4009142409240344","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"black \/ 7 1\/4","offer_id":41592290213972,"sku":"4009142409240345","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"black \/ 7 3\/8","offer_id":41592290246740,"sku":"4009142409240346","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"black \/ 7 1\/2","offer_id":41592290279508,"sku":"4009142409240347","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"black \/ 7 5\/8","offer_id":41592290312276,"sku":"4009142409240348","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"black \/ 7 3\/4","offer_id":41592290345044,"sku":"4009142409240349","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"black \/ 7 7\/8","offer_id":41592290377812,"sku":"4009142409240350","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"black \/ 8","offer_id":41592290410580,"sku":"4009142409240351","price":10780.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/C43467CC-8A74-40A7-8CEF-8912AA2AC906.jpg?v=1727079339"},{"product_id":"400914241067","title":"NEW ERA Atlanta Braves - 59Fifty 1997 World Series Chrome White\/Brown","description":"\u003cp\u003e\"HOMEGAME CUSTOM 59FIFTY\"\u003c\/p\u003e\n\u003cp\u003eHOME GAME New YorkがNEW ERAに別注をかけた59FIFTYコレクション\u003c\/p\u003e\n\u003cp\u003eニューエラを代表するスタイルである59FIFTYキャップ\u003c\/p\u003e\n\u003cp\u003eスポーツやストリートカルチャーのアイコンでもあり、ストリートスタイルの原点回帰で注目を集めるニューエラの王道ベースボールキャップ。\u003c\/p\u003e\n\u003cp\u003eNew Era 【ニューエラ】\u003c\/p\u003e\n\u003cp\u003eアメリカのメジャーリーグベースボール唯一の公式キャップのメーカーであり、 世界最大級のストリート系ヘッドウェア＆アパレルブランド。\u003c\/p\u003e\n\u003cp\u003eブランドの歴史\u003c\/p\u003e\n\u003cp\u003e1920年、エルハルド・クックがE・クック・キャップ社を設立。 その時の資金は姉ローズから借りた500ドルと、エルハルドが会社設立前に働いていた ジョン・ミラー・キャップ社の同僚だったジョー・アメリエンから借りた500ドルのみだった。 アメリエンはその後、E・クック・キャップ社の最初の社員となった。 ローズを含む14年で営業をスタートし、エルハルドとローズの息子達も高校生のころから働き初めた。 1922年、社名をニューエラ・キャップに変更。既製服の概念が流行し始めた時代で、メンズのカジュアルキャップとユニフォーム用のキャップを製造していた。1934年、ニューエラとして初のプロ用ベースボールキャップを、クリーブランド・インディアンズのために製作。1940年代に入ると、様々なチームのキャップを製作していた。ニューエラではベースとなる無地のキャップを生産し、そこに他のスポーツ用品メーカーがそれぞれのブランドのラベルを縫い付けていた。\u003c\/p\u003e\n\u003cp\u003e1950年、メジャースポーツへ製品供給する唯一の帽子メーカーとして、ブルックリン・ドジャーズ、シンシナティ・レッズ、クリーブランド・インディアンズ、デトロイト・タイガースの製品を製造した。 1974年、メジャーリーグ24チーム中の20チームがニューエラと契約し、事業が順調に拡大していた。 1978年、ニュース新聞に、12.99ドルでプロ選手と同じキャップが手に入る、と広告を出し、大きな反響を受けた。 1980年代後半、プロ選手と同じキャップを被ることが野球ファンの間で流行。1991年、ニューエラはMLBのオンフィールドキャップについて数社規定の独占的供給メーカーに選ばれた。プロ用公式キャップのコレクション「ダイヤモンドコレクション」は「オーセンティック・コレクション」と名前を変更し、今でも使用されているバッターのシルエットのロゴをキャップの後ろ側に入れることになった。また、オーセンティック・コレクションの名前は公式用品の供給メーカーのみが使用を許可された。1993年、MLBでの全球団のオンフィールドキャップを製造する独占的権利を得た。その後、リーグのオフィシャルサプライヤーとなった。 その後、英国、日本、オーストリアにもオフィスが開設された。 現在、世界最大級のヘッドウェア＆アパレルブランドへと成長し、ストリートファッション界で広く知られている。\"\u003c\/p\u003e","brand":"HOMEGAME TOKYO","offers":[{"title":"クローム \/ 7","offer_id":41693166764116,"sku":"40091424106741143","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"クローム \/ 7 1\/8","offer_id":41693166796884,"sku":"40091424106741144","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"クローム \/ 7 1\/4","offer_id":41693166829652,"sku":"40091424106741145","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"クローム \/ 7 3\/8","offer_id":41693166862420,"sku":"40091424106741146","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"クローム \/ 7 1\/2","offer_id":41693166895188,"sku":"40091424106741147","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"クローム \/ 7 5\/8","offer_id":41693166927956,"sku":"40091424106741148","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"クローム \/ 7 3\/4","offer_id":41693166960724,"sku":"40091424106741149","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"クローム \/ 7 7\/8","offer_id":41693166993492,"sku":"40091424106741150","price":10780.0,"currency_code":"JPY","in_stock":false},{"title":"クローム \/ 8","offer_id":41693167026260,"sku":"40091424106741151","price":10780.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0990\/1652\/files\/28_6b9e3069-62a2-442e-ad9f-97c9b8128393.jpg?v=1751773482"},{"product_id":"300914250292","title":"NEW ERA Atlanta Braves - 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